Brand identity design for Forge Academy, a life-building platform built for people committed to real personal growth.

client

Sabine

year

'26

timeframe

Ongoing

BRA

IDENTITY

BOOK

Problem

Forge Academy needed a brand that reflected the weight of what it actually offers. Not another soft wellness brand with pastel colours and feel-good messaging, but something that communicated genuine transformation. The kind that requires effort, not just intention. The identity had to appeal equally to men and women without defaulting to either.

Solution

The forge became the guiding metaphor. Heat, pressure, refinement. Dark foundations with a rust accent that communicates warmth without softness. Bold architectural typography that reinforces clarity and conviction. Every decision was made to signal one thing: this is for people who are ready to do the work.

Colour palette

Logo mark

Colour Logo Mark

Brand Guidelines Poster

App Mockup

Book Mockup

Forge Academy